Sunday, February 3, 2013

Akutagawa International's Super Bowl Commercial Picks " Doritos"

Authored By: Lee Myung
                    Director of Business Services
                    Akutagawa International



I picked the Doritos commercial from the super bowl.  It was the one of the little girl wanting to have her dad play with her but he wanted to play with his friends outside.  The reason I chose this commercial was because Doritos is a house hold name brand we have grasped onto for a long time.  It is a brand name we trust, like Lays, Pringles, and Cheetos.  It has become a very popular potato chip with its sister bag "Cool Ranch".   Which is still very popular with the younger group as it has with the older generation now. 
 
I liked it because in order for her dad to play  with her she was holding a bag of Doritos like a bribe for him.  When his friends come looking for him they find him in a compromising way wearing a ballerina outfit and makeup, then a few minutes later the wife walks by and sees all the men dressed up the same way.  All the while as Doritos was still held in the forefront of the advertisement.  No matter how we act or what we do we still love the taste of Doritos. 
 
(Which by the way I was eating a bag of Doritos during the game).

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